4.59% increase in Conversion Rate
Product Page (PDP)

4.59% increase in Conversion Rate

When displaying alternative options to Out of Stock products, we saw an increase in Conversion Rates and Revenue per Visitor.

43% increase in Revenue
Cart & Checkout

43% increase in Revenue

Making the cart process as easy as possible saw an increase in Revenue, Cart Completion Rate, and Conversion Rate.

46.84% increase in Conversion Rate
Other

46.84% increase in Conversion Rate

What if switching between sister sites could drive more sales? This test delivered a 46.84% conversion lift for PerTronix and up to 49% more revenue per user.

4% increase in Average Order Value
Other

4% increase in Average Order Value

Testing pop-ups is important. So important that this test saw an increase in Average Order Value, Conversion Rate, and Interactions with the Pop-Up itself.

7.25% increase in Conversion Rate
Search & Navigation

7.25% increase in Conversion Rate

Ensuring the customer experience is as smooth as possible, even in the most simple formats, saw an increase in Conversion Rates, Revenue per Visitor, and Subcategory Clicks. 

18.40% increase in Conversion Rate
Product Page (PDP)

18.40% increase in Conversion Rate

Could a colour change improve conversions? This A/B test drove an 18.40% conversion lift and higher AOV for new visitors. See how it influenced user behaviour!

7.17% increase in Conversion Rate
Product Page (PDP)

7.17% increase in Conversion Rate

Could a simple tweak to product pages drive more sales? This A/B test revealed a 7.17% uplift in conversion rate and higher revenue per visitor. See how!

3.61% increase in Conversion Rate
Product Page (PDP)

3.61% increase in Conversion Rate

An A/B test on review imagery improved engagement and trust on PDPs, leading to a 3.61% increase in conversion rate and 5% more Add to Cart clicks.

37% increase in Conversion Rate
Cart & Checkout

37% increase in Conversion Rate

Replacing Affirm and credit card logos with a PayPal Express button in the Rebuy Smart Cart led to a 37% conversion rate lift, plus AOV & revenue per user gains.

32% increase in Conversion Rate
Other

32% increase in Conversion Rate

We tested cookie consent placements, aiming to reduce friction and uncover hidden user behaviour. Surprisingly different outcomes guided a region-specific rollout, driving notable lifts in key eCommerce metrics.

6% increase in Conversion Rate
Cart & Checkout

6% increase in Conversion Rate

Data analysis shows express checkout driving customer payment choices, with a surprising surge in PayPal usage. Uncover the strategic tweaks behind our bold permanent Variant 1 rollout.

17.26% increase in Average Order Value
Product Page (PDP)

17.26% increase in Average Order Value

Search queries revealed a demand for clearer support info, driving us to test enhancements like free shipping, money-back guarantees, and detailed policies. Our A/B/C test confirmed that highlighting guarantee policies on...

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