Measurable results. Genuine partnership

What Is It Like Working with Blend Commerce?

Because Blend Commerce is a specialist Shopify CRO agency, everything we do with you is commercially driven. We make our recommendations based on rigorous analysis of your data and using our own expertise drawn from a decade of working with more than 300 Shopify stores. Every member of your team at Blend is in-house, with everything through project management, strategy, design and development carried out by our own team.

Is Blend Commerce the Right Partner for You?

Blend works best with established Shopify and Shopify Plus brands that have consistent traffic, existing revenue and a clear need to improve commercial performance. This snapshot should help you understand who we are best suited to, what we are known for and where we are not the right fit.

  • Who We Work Best With

    • Established Shopify and Shopify Plus brands with consistent traffic of at least 30,000 sessions a month and existing revenue
    • Teams ready to focus on CRO strategy, experimentation, and implementation
    • Stakeholders looking for long-term revenue impact over quick wins
    • Brands looking to improve conversion rate, AOV, revenue and customer value
  • What Blend Is Best Known For

    • Shopify CRO audits and prioritised roadmaps
    • CRO implementation for Shopify and Shopify Plus brands
    • A/B testing and experimentation
    • UX/UI optimisation, Shopify development and QA/QC
    • Commercial prioritisation using PECTI and the Buy Trifectaยฎ
  • Who We're Not the Right Fit For

    • Early-stage brands still building traffic, sales or product-market fit
    • Businesses looking for design-only, analytics-only, or quick fix CRO support
    • Teams focused primarily on acquisition rather than improving existing traffic
    • Brands looking for a paid media, SEO or generalist marketing agency

OUR STORY

Your goal is to increase your revenue. Our goal is to increase your revenue.

Choosing the right partner for your eCommerce growth isnโ€™t just about data - itโ€™s about finding a team that understands your vision and treats your business like its own. Blend was born from a desire to do things differently. Our founders combine years of industry expertise with a genuine passion for helping brands succeed, frustrated by agencies that treated clients as mere numbers.

From day one, we committed to being more than just a service provider. We built our in-house team to ensure that every strategy is crafted with care, precision, and a deep understanding of your unique challenges. Over the years, weโ€™ve worked closely with brands, listening, learning, and evolving together, to deliver measurable results that you can see in your bottom line.

Our journey is defined by collaboration and continuous improvement, and itโ€™s why our clients know us as true partners in growth. Yes, when you choose Blend, youโ€™re getting data-driven strategies; but youโ€™re also getting a team that is dedicated to your success.

Why Choose Blend Commerce?

Here are the five pillars that set us apart:

1 of 5

Results That Reflect How We Work

Our case studies show what can happen when CRO strategy, UX, Shopify development, testing and QA work together. From conversion rate and revenue growth to subscription performance and customer value, these results reflect the way Blend turns insight into prioritised implementation.

  • 88% Lift in Conversion Rate

    Snack brand Jackson's partnered with Blend to turn CRO insight into a six-month roadmap of prioritised improvements. By optimising the PDP experience, subscription clarity, cart behaviour and high-impact A/B tests, Jackson's achieved 108% revenue growth, an 88% lift in conversion rate and 309% new subscriber rate.

  • 170% Increase in Total Sales

    Home fragrance brand Azuna used Blend's structured Shopify CRO programme to move from isolated improvements to a governed optimisation roadmap. Through analytics review, behavioural insights, UX improvements, testing and implementation, the brand improved total sales by 170%, revenue per visitor by 32% and subscription rate by 121%.

  • 111% Increase in Conversion Rate

    This sports nutrition brand worked with Blend to improve the customer journey through CRO implementation, UX refinement and clearer on-site positioning. The work helped create more consistent gains across the funnel, including a 29% increase in total revenue and a 90% increase in revenue per visitor, despite a 32% drop in online store visits.

Award Recognition That Validates Our CRO Process

Award-Winning Shopify CRO Agency

Our awards are third-party validation of the way Blend Commerce works: structured CRO strategy, strong Shopify implementation, commercial prioritisation, QA/QC and measurable client outcomes.

What the Judges Had to Say

Our awards are judged by independent industry experts, but the comments behind them matter most to us. They recognise the things we care about every day: clear CRO strategy, transparent data, strong Shopify implementation, measurable client outcomes and a team that genuinely partners with the brands we support.

  • CRO Agency of the Year 2026

    Blend Commerce demonstrates that genuine impact is a product of strategic clarity, not headcount. With a lean team, the agency has structured a compelling offer and delivered remarkable results for clients, with revenue metrics and turnover rates that would be impressive at any scale, let alone this one.
  • Best CRO Agencies 2025 - Blend Commerce

    CRO Agency of the Year 2025

    โ€œAn exceptionally strong and well-structured agency that consistently exceeds objectives. Blend Commerce demonstrates mature, transparent processes and a deep, data-driven approach that builds real confidence in their work. A savvy, highly capable agency deserving of recognitionโ€œ
  • Best UK Shopify eCommerce Agencies 2025 - Blend Commerce

    Agency of the Year 2025 (medium)

    โ€œBlend Commerce impressed us with its focused proposition and a rigorous experimentation process that was both easy to understand and replicate. The teamโ€™s clarity of focus and strong project planning were evident throughout, driving excellent results not only internally but also for clients.โ€
  • Best Shopify Agency in the UK 2025 - Blend Commerce

    eCommerce Agency of the Year 2025 (small)

    โ€œItโ€™s incredibly refreshing to see an agency not only delivering results but doing so with the rigour of solid processes and documentation at its core. The long-standing client relationships and impressive audit-to-retainer conversion rate are clear indicators of consistent value and deep client trust. On the technical front, the custom subscription and tiered gifting solutions reflect real platform mastery, going far beyond out-of-the-box Shopify builds.โ€
  • Best CRO Agency 2025 - Blend Commerce

    Standout CRO Agency of the Year 2025

    โ€œThis agency sets the benchmark for CRO excellence, combining a clear and repeatable process with platform-specific expertise. With outstanding case studies, transparent data, and impressive performance uplifts, Blend Commerce demonstrates both operational maturity and meaningful business impact.โ€

Meet the Team

Adam Pearce, Co-Founder and CEO

Adam Pearce

Co-founder & Chief Executive Officer

Peter Gardner, Co-Founder and Chief Strategy Officer

Peter Gardner

Co-founder & Chief Strategy Officer

Kelly Cruickshank, Managing Director

Kelly Cruickshank

Managing Director

Ollie, Head of Design & Development

Ollie Russell

Head of Design & Development

Cole, Shopify Developer

Cole Hietink

Senior Developer

Ashley, Shopify Developer

Ashley Culy

Senior Developer

Andra, Lead Project Manager

Andra Miclaus

Lead Project Manager

Jo Badenhorst, UX Strategist

Jo Badenhorst

UX Strategist

G'Anne, Project Manager

G'Anne Abrahams

Project Manager

Nermin Canik, Lead CRO Strategist

Nermin Canik

Lead CRO Strategist

Rich Kimber, Commercial Growth Lead

Rich Kimber

Commercial Growth Lead

Video testimonials

Our partners.

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Some of our social ramblings

CONTACT US

Get in touch with the Shopify CRO experts at Blend Commerce

5.0 on Reviews.io

CONTACT US

Get in touch with the Shopify CRO experts at Blend Commerce

Hereโ€™s what to expect:

  1. After you get in touch, one of the Blend Directors will reach out within 1 business day.
  2. We'll ask for more detail about your business to assess whether Blend is the right fit, and if not, we'll recommend someone who is.
  3. If it looks like we can help, youโ€™ll be invited to a call to dig into the challenges youโ€™re facing and the numbers behind them.
  4. From there, weโ€™ll outline clear steps to help get things on track.