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BFCM 2019: Get ready in a day

BFCM 2019: Get ready in a day

by Adam Pearce

With BFCM 2019 right around the corner, getting ready to take advantage of big sales opportunities is critical. While there may not be time to make large scale changes to your Shopify store, we're still helping our clients make some final 'big impact' changes to their Shopify store. In this guide, we show you how to get BFCM 2019 ready in one day.
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How to develop trust on your Shopify store for BFCM 2019

How to develop trust on your Shopify store for BFCM 2019

by Adam Pearce

With Black Friday Cyber Monday (BFCM) 2019 almost in our midst, it’s important for store owners to get ready for a massive influx of consumers visiting their online store and checking out products. If you want to make the most of this annual sale craze, it’s important that you take all necessary efforts to provide your customers with a positive online shopping experience. 
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Facebook Ad Updates - October Edition

Facebook Ad Updates - October Edition

by Lauren Barrett

We’re still continuing to see new updates to the Facebook Ads Manager interface this month, but Facebook has slowed down this month focusing more on updates to come and further streamlining their new interface. Here are the main updates we’ve seen in October.

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How to create an email design your subscribers will love

How to create an email design your subscribers will love

by Lauren Barrett

It’s super simple to jump onto an email marketing platform likeKlaviyo, create a template and start sending emails instantly. The question is. how do you know if your subscribers will respond well to your design? The short answer is you don’t, but here’s how you can find out. In this blog, we’ll be usingKlaviyo’s best practices alongside our own knowledge and experience of A/B Testing to talk you through a strategic plan to really find out what your subscribers like.

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Behind the scenes with SMS Bump

Behind the scenes with SMS Bump

by SMSBump

In this blog, our partners at SMSBump provide an insight into how SMS marketing can be used to boost sales on your Shopify store. In a recent episode of  Shopify Across the Pond, founder of SMSBump, Mike Stoychev, discussed the power of SMS marketing for Shopify store owners. This blog provides a more detailed look at the points covered in the  podcast episode.

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10 Common mistakes Shopify stores make with their marketing

10 Common mistakes Shopify stores make with their marketing

by Lauren Barrett

When it comes to marketing there isn’t really a right or wrong answer to what can work for your business, but there are often small things we marketers don’t think about or push aside that can really elevate our marketing to the next level. In this blog, we’re going to talk you through 10 of the most common mistakes we see marketers make.

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Facebook Ad Updates - September Edition

Facebook Ad Updates - September Edition

by Lauren Barrett 1 Comment

We’re still continuing to see new updates to the Facebook Ads Manager interface this month, but Facebook has also really pushed out updates on their Business Manager as well, with the aim of creating a coherent and efficient platform. Here are the main updates we’ve seen in September.

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Shopify Store Benchmarks: How should your store be performing?

Shopify Store Benchmarks: How should your store be performing?

by Adam Pearce

To help you make more informed assessments, we’ve created this article to run through the core Shopify store metrics you should be evaluating, and provide some of the most up to date data available. We’ve also offered some suggestions and levers on how you can improve your performance to get closer to or excel against your competitors in these areas.
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Facebook Ad Updates - August Edition

Facebook Ad Updates - August Edition

by Lauren Barrett

The big news of August is the new Facebook Ads Manager interface. Alongside this, Facebook has also been making a few other updates to help streamline the whole process. Here are the main updates we’ve seen in August.

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5 Reasons Why You Should Use Social Media for you Business

5 Reasons Why You Should Use Social Media for you Business

by Lauren Barrett

Social Media is one of the most diverse channels when it comes to tools to grow your business. There’s so much activity it can be hard knowing where to start. If you aren’t convinced Social Media is the right tool for your business, then take a few minutes to read this blog. We’re going to highlight 5 of the most important reasons you should be using Social Media and how you can utilise them in your marketing plan.
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How to Drive Traffic to your Shopify Store with Marketing

How to Drive Traffic to your Shopify Store with Marketing

by Lauren Barrett

If you’re reading this, then chances are you have a Shopify store with traffic lower than you would like. After working on your product descriptions and your website design, you still aren’t seeing the traffic you’d like for your store. The good news is you’ve come to the right place as we’re going to introduce you to the wonderful world of Marketing.

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Do you know your Klaviyo Email Benchmarks?

Do you know your Klaviyo Email Benchmarks?

by Lauren Barrett

Klaviyo has really taken the time to create a reporting dashboard to help you assess the performance of your emails but when you want to compare their performance to others in the industry what can you do? The solution: benchmarks! In this blog, we’re going to talk you through these metrics, what can affect them and how you can use these in your Email Marketing plan.
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