We're ready to tell you why CLV and CAC are so important — especially when they're used together.

Not often talked about but highly valuable for all eCommerce businesses is the metric called Purchase Frequency. And here we tell you all about it.

Omniconvert's presence is growing exponentially and we don't want you to miss out. So here's why our clients use Omniconvert.

In today's fast-paced business environment, customer retention is essential for growth. In this blog, we'll show you how to improve your customer retention rate and grow your business. Don't miss out, read more to learn how to keep your customers loyal.

How much is your Conversion Rate doing for you? We're here to tell you all about it.

Maximising Average Order Value is a surefire way to increase eCommerce sales. By focusing on AOV, you can increase revenue without having to drive more traffic to your site. Take the first step to higher sales and start exploring ways to increase AOV today.

If your hope is to take your business to new levels and build a strong, loyal customer base that consistently spends, you need to turn your attention away from one-time customers who don’t truly believe in your brand. We give you winning strategies on how to do this. 

With the success 2022 has been, we're excited for the future. But before we head there, we should take a look at everything that has happened with our partners in 2022.

If you want to treat your customers well so that they keep coming back, CVO is the only way to do it — and here's how you can nail it.

We always strive to keep you one step ahead of the pack. And here are 14 things you can implement in your store to keep it that way.

If you've ever thought about how your customers feel while they're checking out, Rebuy is an excellent place to start.

Whatever you decided to do with your brand for Black Friday, it's time to measure your success — and success ISN'T measured by conversion rate.

Most businesses make the mistake of thinking once BFCM weekend has passed and their store has been rightfully depleted of all its stock, they’ve walked away winners. But many don't know what customers really think post-BFCM. We explore how you can get into your customers' minds with NPS.  

We’re fast approaching the end of the year, and with Black Friday that’s just passed, you might want to carry 2022’s momentum into the new year. Keep reading to find out how you can use our partner apps' exciting updates to stay trendy. 

Whether you're excitedly anticipating BFCM, or you completely forgot about it, these are all the apps you need in your tech stack to prepare your eCommerce store.

Growing an eCommerce business isn't easy. And turning one-time customers into repeat buyers seems to be a problem that only expands as time runs out and budgets shrink. Keep reading for a powerful solution you can't miss out on.  

You're probably measuring the success of your business wrong — that's why we're here, to ensure you're aware of all the factors that come into play when analysing the success of your business, and setting measurable goals for the future.

Ecommerce stores need to stay on top of trends that will impact their success to get ahead of the curve. We’ve rounded up the trends to look out for in 2023. 

Reviews are the life force behind your eComm store's beating heart.  In this blog, we let you in on how you can use our reviews partner, Okendo, as a powerful tool in keeping your business thriving. 

Preparation for Black Friday Cyber Monday is often overlooked, shrouded in sales and promotions with no substance. But if you plan out your BFCM strategy, you'll push your retention through the roof.

If you want to expand internationally, you'll want to read what Shopify co-wrote with us at Blend on everything you need to know.

Taking leaps and bounds in your eCommerce business can be scary, but Shopify Markets make it easy.

Customer service is the foundation upon which your business rests, so it's important for merchants to know how to get it right. That's why we're giving you a couple of ways to help you bring it in to your online store.

Video marketing doesn't require a big bank account and endless resources. Engaging customers this way is easier than you think. We're going to tell you how to get it right.