How does your store’s conversion rate compare to others in 2026? In this data-backed report, we break down Shopify-specific conversion benchmarks, from Add-to-Cart to Checkout, across devices, industries, and key...
A 1% or 2% uplift can look modest until it is applied to a high-volume Shopify store. Using anonymised A/B testing data, we show how small movements in conversion rate,...
A 1% or 2% uplift can look modest until it is applied to a high-volume Shopify store. Using anonymised A/B testing data, we show how small movements in conversion rate,...
We audited 200 UK and US retailers to see whether AI shopping agents can reach, understand and buy from their stores. See the scores and findings.
We audited 200 UK and US retailers to see whether AI shopping agents can reach, understand and buy from their stores. See the scores and findings.
Blend is European CRO Agency of the Year 2026. See the anonymised Shopify CRO results and testing discipline behind the award.
Blend is European CRO Agency of the Year 2026. See the anonymised Shopify CRO results and testing discipline behind the award.
Find out whether your Shopify store has enough eligible traffic to A/B test, how baseline conversion rate and MDE shape sample size, and which evidence routes to use when conventional...
Find out whether your Shopify store has enough eligible traffic to A/B test, how baseline conversion rate and MDE shape sample size, and which evidence routes to use when conventional...
Overwhelmed by CRO recommendations? Learn how Blend uses the PECTI framework to prioritise tasks based on impact, cost, and effort, so you know exactly what to do next to improve...
Unlock higher conversions with smarter A/B testing. This guide breaks down the myths, tools, and winning strategies Shopify brands use to turn small changes into big revenue gains - complete...
When choosing our third-party tool partners, we ensure they can follow all the needs of current and potential clients while ensuring that it will enhance the on-site customer journey. When...
Do you own a Shopify store and are looking for an organic way to increase your conversions? Video could be your most powerful tool yet. From product showcases and service...
A Shopify development partner is a certified agency or freelancer who designs, builds and optimises Shopify stores for brands that don’t want the DIY headache. The right partner short‑cuts the...
For eCommerce businesses, particularly Shopify merchants, the importance of Customer Lifetime Value (CLV) cannot be overstated. With rising acquisition costs and growing competition, the key to sustainable growth is not...
Discover 5 actionable strategies to improve your Shopify store’s conversion rates, from optimizing loading speed to leveraging personalized marketing. Boost sales with Blend Commerce's expert tips for faster results!
A comprehensive 2026 guide to Shopify conversion optimisation, covering funnel metrics, A/B testing and strategies to increase revenue per visitor.
Want to know exactly how you can increase your onsite conversion rate with copywriting? We have you covered with everything you need to know about onsite messaging.
Creating a successful Shopify store goes beyond design and product range; it requires a deep understanding of your users. User research, especially through tools like Reviews.io, allows you to gather...
Shoppable videos are a game-changer in eCommerce, blending engaging visuals with instant buying options. By providing customers with interactive videos that lead directly to product pages, you simplify the shopping...
In the vast landscape of eCommerce, where attention is a coveted currency, on-site pop-ups are an often controversial technique for gaining customers as they beckon them with promises of discounts,...
Chatbots are not only transforming how businesses respond to queries, but redefining the entire customer experience. Learn more about this impact and how platforms, like Gorgias, are integrating chatbots to...
Before we dive into the how-to of landing pages, let’s discuss the answer to the never-ending question, “What is an eCommerce landing page, and why is it important?” In the...
Upselling swaps a product for an upgrade, while cross‑selling adds complementary items to the cart. A/B tests on Shopify stores show cautious, data‑driven offers can lift average order value: Blend...
When it comes to using an eCommerce agency, quality and performance are paramount. Luckily, at Blend Commerce, we have it waxed.
Discover the game-changing power of Customer Lifetime Value (CLV) for your business. This powerful metric predicts your customers' long-term worth, allowing you to identify valuable patrons and tailor strategies to...
Designing your Shopify store isn’t just about making it look pretty; it’s about ensuring that your customers know exactly what they’re getting and where they should go.
Discover the secret behind Jobs to Be Done (JTBD) research and how it can help you uncover the true motivations driving customer choices.
Web surveys are a powerful tool for gathering insights into your customers’ needs and preferences. Learn how they can improve user experience, enhance customer satisfaction, and inform data-driven decisions for...
While we’ve spoken AOV before, we’re taking another in-depth look at what you can do as an eCommerce leader to boost these numbers.
Want to turn your customers into passionate brand ambassadors? Contrary to popular belief, this is not like Da Vinci's Code. It's actually pretty easy, just keep reading.
The cost of acquiring new customers can be significantly higher than retaining existing ones, making churn prevention a key priority for eCommerce leaders.