What if your Klaviyo emails brought customers to your Shopify store?

Wouldn’t it be easier to let someone else take the wheel on your Klaviyo email marketing while you focus on the complex inners of your Shopify brand? What if you didn’t have to spend countless hours head down in campaigns and flows, trying to figure out what works and what doesn’t? The flows got traffic. The sign-up forms got submits. The customers returned to your store to buy for the first time, or even buy more.

Say no more

What your Klaviyo metrics could look like

These are the types of numbers you deserve to have with the brand you’ve put your efforts into. And you can have them.
126% Increase in Campaign Revenue after one month Read More
273% Increase in Email Marketing Revenue Read More
229% Increase in Email Marketing Conversion Rate Read More

How Klaviyo Management Works at Blend

As with most things, it must begin with a kick-off call and an audit. Why? The kick-off call gives us more insight into what has worked, what hasn’t, your routine, what tools you’re using, and everything in between. The audit gives us insight into how everything functions and is designed and how your customers currently view your email marketing.

Klaviyo optimisation recommendations for Klaviyo management at Blend Commerce, a Shopify CRO agency

What’s Next?

Our strategy and marketing teams will generate optimisation recommendations based on the audit, allowing us to bring fresh ideas into the mix. These ideas are addressed by priority, and, of course, nothing goes through without your approval. These recommendations may include optimisations to your email template, sign-up forms, campaign strategies, and flow strategies - providing a holistic experience from on-site to email marketing.

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Email template design for Klaviyo setup by Blend Commerce, a Shopify CRO agency

Your Email Template

To create a seamless experience off-site, our team will take a look at both your current email template should you have one, and your on-site experience. If necessary, our team can design an email template, or optimise the current template so that you can reuse it for your flows and campaigns - lessening the time and effort it takes to create emails. Should we design the template, you'll have many different sections to choose from and while you'll never use all sections in one email, you can utilise the template and remove and add relevant sections as needed.

Not only does this improve your email creation and conversion funnel in emails, it also improves your deliverability as customers immediately know who has sent them an email due to cohesive branding.

Klaviyo email flow strategy as part of Klaviyo management at Blend Commerce, a Shopify CRO agency

Your Core Klaviyo Flows

Creating the perfect off-site experience that brings your hard-earned customers back to your site takes a lot of effort. And Core Klaviyo Flows are the best way to ensure you capture them at the best moment with the most relevant content.

Our team will create strategies that take all third-party app data like quiz, loyalty, and subscriptions into consideration as well as customer purchase history and behaviour to target highly-segmented customers within Core Flows. Whether they've just signed up, made a purchase, browse your site, or begin to churn, you'll be able to bring them content that has them coming back.

I want customers that come back
Advanced Klaviyo email flow as part of Klaviyo management at Blend Commerce, a Shopify CRO agency

Your Advanced Klaviyo Flows

No one brand is the same. We're aware that each brand will have specific Advanced Klaviyo Flows that they need to entice action from customers. Flows like Loyalty, Subscription, Rebuy Post-Purchase Upsells, and Back-in-Stock are just some examples of Advanced Flows that the Blend team is expertly equipped to build out segmented flows based on third-party apps that your brand uses to make the most out of the off-site customer journey.

Loyalty email flows for Klaviyo management at Blend Commerce, a Shopify CRO agency

Loyalty Flows

Getting customers to automatically return to your store can seem like a challenge, but Loyalty makes it easy. Not only that, but it allows your customers to feel a part of your brand.

Creating a strong loyalty program if you don't have one yet, and integrating it with Klaviyo to strategise and build highly-targeted Loyalty Flows is a great way to keep your customers informed of the loyalty program and have them coming back to earn more points.

I want Klaviyo Management
Subscription email flow design as part of Klaviyo management at Blend Commerce, a Shopify CRO agency

Subscription Flows

Converting one-time purchases into repeat purchases is the best way to ensure consistent conversion rates (whether on-site or in email marketing). Ensuring your subscription customers have all the information they need during their subscription will prevent churn and increase the Customer Lifetime Value.

But Subscription Flows should always go one step further. By implementing a Subscription Cancellation Flow, you can segment your customers based on their cancellation reasons and provide them with personalised solutions to their individual concerns - preventing churn and increasing the chance that they will come back.

Klaviyo email integrations at Blend Commerce, as part of Klaviyo Management

Implementing Klaviyo Integrations

Klaviyo is an excellent email marketing tool, but like most, it works best when it's not in a silo. Blend has partnered with some of the top tools in the eCommerce business including Octane AI to bring zero-party data to your Klaviyo Flows, Rebuy to enhance your product recommendations, LoyaltyLion and Yotpo to make your customers feel a part of your brand, and Recharge to keep your customers coming back.

I want Klaviyo Management
Klaviyo optimisations process at Blend Commerce, as part of Klaviyo Management

Setting Klaviyo Optimisations Live

As tasks are completed, they’ll undergo a rigorous QAQC process that Blend has perfected over the last decade, allowing us to triple-check all work before being handed over to you. No flow or campaign goes live or is implemented without your approval. Once the task has been approved for live on your side, our team will implement the optimisation and begin testing immediately to ensure functionality.

Keeping You in the Know

Through transparent communication, you’ll know exactly what’s happening and when it’s happening, and you’ll never be left in the dark. Your Blend team will conduct A/B testing and optimisations within your Klaviyo email marketing to ensure customers are targeted and communicated with in a manner that suits your audience. You'll be provided monthly and quarterly reports on the status of your account, deliverability, flows, and campaigns. Within these reports, Blend will provide insights and recommendations for the month to come.

Your Blend team will work closely with you to ensure your customers have the best off-site experience, leading them back to your store.

I need the Blend team

Frequently Asked Questions

This depends on what your Klaviyo account needs. We remain agile and are aware that certain things have higher priority than others. Should anything need to be reprioritised to meet a deadline, we are happy to do so.

Yes. We create designs based on your website design, best practices, and CX to create a seamless journey from on-site to off-site. We also take into consideration your industry and the elements you’ll need most. Designs will be passed to you for approval before we begin the build within Klaviyo itself.

Great! We love when clients bring us their own ideas. We'll work with you and your team to ensure that your priorities are implemented.

Starting from £1,199 (ex VAT) per month or $1,499 per month.

Yes, we can.

Absolutely, yes.

Yes! We’ll help you figure out where to place SMSes in flows and how best to use SMS campaigns for your audience.

Yes. Our marketing and strategy team can create a full campaign strategy, build-out, and schedule these campaigns for you.

Perhaps you might prefer our Klaviyo Setup option. We can certainly help you with your Klaviyo Setup without the retainer fees. We can create your Core Flows and ensure each list is correctly allocated as well as provide your team with loom videos taking you through strategies and ways to edit your email template to continue growing your email marketing.

Get in touch!

Find us

Courtyard Office, 55 High Street, Alcester, B49 5AF