Peter's background is firmly rooted in Shopify and e-commerce. Having initially worked as a freelance designer and developer in the infancy of Shopify, Peter has extensive knowledge of the platform and its capabilities for growing an online brand.

As COO and Lead Consultant, Peter works on ensuring that the delivery of Blend client projects and growth partnerships meet the high standards set by the business. Peter also works closely with all Blend clients to understand and establish how best to grow their Shopify based business.

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