CRO Articles by Nermin Canik
Conversion Audit Checklist: What Should I Look for in a CRO Audit?
Use this conversion audit checklist to assess evidence, UX, Shopify data, technical feasibility and PECTI priorities in a CRO audit.
Key CRO Metrics & How to Calculate Them
A practical guide to the most important CRO metrics, how to calculate them, and what to check when they move. Includes formulas, diagnostics, and real-world context for Shopify brands.
Top 9 Shopify Apps to Improve Conversion Rate
A practical guide to common eCommerce conversion problems and the tools that can help diagnose and fix them. Learn which CRO apps support specific funnel issues, from product discovery to...
CRO Glossary: Essential Conversion Optimisation Metrics Explained
A practical CRO glossary defining the key conversion optimisation metrics used in eCommerce. Understand what each metric means, why it matters, and how they work together to drive performance.
Winning with Rebuy: 3 A/B Tests that Increased Conversion Rate and AOV for Shopify Brands
Blend Commerce’s Lead CRO Strategist shares three data-driven A/B tests using Rebuy that boosted conversion rates, AOV, and revenue per visitor for Shopify brands.