“Blend Commerce deliver real value from day one. The practical, actionable information they share in their emails is remarkable.
- Subscription sign-ups increased by 61%.
- Overall store conversion rate improved by 14%.
The most impressive part is that we achieved all of this purely by using the data and tools Blend make freely available.”
Most 7-figure Shopify businesses will never become 8-figure Shopify businesses.
Going from being a $1m/year DTC brand to $10m/year feels like a massive leap, doesn’t it?
I mean sh*t, getting from 0-$1m is hard as hell.
But here’s the thing, you don’t need to take giant leaps.
You just need to grow by 1.94% every month.
That’s the magic number.
Sounds almost too easy when you put it that way, right?
Yet, despite knowing this, so many brands get stuck.
They hesitate, waiting for the “perfect” redesign or silver bullet growth hack.
And let me tell you, A/B tests, yes, those tiny, seemingly insignificant tests and tweaks?
They’re the secret.
It’s those micro-positive changes every single month that compound into something massive over time.
Think of it like planting seeds.
You won’t see a forest overnight, but consistent effort will get you there.
So, if you’re sitting on the fence, stop waiting.
And want to start making that 1.94% happen, month after month.
Start testing.
Because the future of your business depends on the small steps you take today.
Chat soon,
Peter
P.S. Tomorrow, I’ll share a 2026 Shopify CRO Optimisation Workbook that you can use to plan out your year.
About the author
Peter Gardner Co-Founder and Chief Strategy Officer
Peter Gardner is the Australia-based co-founder and Chief Strategy Officer of Blend Commerce, the specialist Shopify CRO agency named Global CRO Agency of the Year 2026. He helps established Shopify brands improve conversion rate, average order value and repeat purchase by combining quantitative data, qualitative customer insight and structured experimentation.
Peter writes the Shopify CRO Newsletter and is known for the Buy Trifecta®, a framework focused on helping customers Buy Now, Buy More and Buy Again, while using prioritisation models such as PECTI to help brands focus on the highest-impact CRO opportunities.
Peter also co-founded the eCom Collab Club®, a dynamic eCommerce community that connects and empowers eCommerce professionals through events, networking opportunities, and educational resources.
“Blend Commerce deliver real value from day one. The practical, actionable information they share in their emails is remarkable.
- Subscription sign-ups increased by 61%.
- Overall store conversion rate improved by 14%.
The most impressive part is that we achieved all of this purely by using the data and tools Blend make freely available.”
