Blog

As a day-to-day user of Tiktok, I have become acquainted with all of the unrevealed functions of the app, some even taking me by surprise - so what is it that makes TikTok defy all odds of social media marketing, and why should you use it for your business?

When it comes to communicating with customers, email marketing stands out as a top tool, as it gives you a direct link to your customers. Email flows are key to ensuring communication runs smoothly with your customers. Here, we discuss 5 essential email flows that you should set up.

In the vast landscape of eCommerce, where attention is a coveted currency, on-site pop-ups are...

The much anticipated and equally dreaded Black Friday/Cyber Monday frenzy has passed. Every year, sales...

Chatbots are not only transforming how businesses respond to queries, but redefining the entire customer experience. Learn more about this impact and how platforms, like Gorgias, are integrating chatbots to create a more dynamic and responsive customer service environment. 

Before we dive into the how-to of landing pages, let’s discuss the answer to the...

Discover the difference between upselling and cross-selling in eCommerce. Elevate your selling strategies for increased revenue and customer satisfaction.

Get your eCommerce store holiday-ready! Unwrap ten essential tips, from turbocharging your website to elevating customer service. Our playbook ensures your online store sleighs the season with festive success.

When it comes to using an eCommerce agency, quality and performance are paramount. Luckily, at Blend Commerce, we have it waxed.

We believe that having the right tools can be the difference between thriving and struggling. Black Crow AI, with its customer-centric approach, is a game-changer that Shopify merchants have been searching for. 

Among the many platforms available, two heavy hitters in email marketing are Klaviyo and Sendlane, which, due to their distinctive features and user experiences, have become frequent topics of discussion when considering which email marketing platform to choose.

From the early days of tracking website hits to the sophisticated data analytics of today, marketing analysts have always sought to find the metric that completely encapsulates the essence of business growth and customer satisfaction. Enter Customer Lifetime Value (CLV).

Customer Lifetime Value is crucial for ensuring the long-term success of your Shopify eCommerce business.

Discover the game-changing power of Customer Lifetime Value (CLV) for your business. This powerful metric predicts your customers' long-term worth, allowing you to identify valuable patrons and tailor strategies to boost profitability. Learn how to calculate CLV and unleash its potential for sustainable growth. From identifying high CLV customers to providing exceptional service and optimising marketing efforts, CLV will guide you towards increased customer loyalty and higher investment returns. Transform your business into a customer-focused success story with the invaluable insights provided by CLV. 

Are you tired of struggling to attract and retain customers while your competitors thrive? Enter the captivating world of Customer Lifetime Value (CLV), a fundamental metric with immense importance for businesses. It predicts the net profit a company can expect from a single customer over their entire relationship. By understanding CLV, businesses gain valuable insights into their most valuable customers, tailor marketing efforts, and allocate resources effectively for sustainable growth.

Meet Jebbit, the platform that fuses interactive content with data-driven insights, enabling businesses to forge engaging connections while gathering invaluable customer understanding. From quizzes and surveys to hyper-personalisation through zero-party data, Jebbit empowers growth and loyalty. Seamlessly integrated with CRMs, it offers comprehensive analytics for informed decisions. Embark on this transformative journey as Blend and Jebbit join forces to turn exceptional customer experiences into reality.

Designing your Shopify store isn’t just about making it look pretty; it’s about ensuring that your customers know exactly what they’re getting and where they should go. 

Data analysis is a crucial part of optimising your eCommerce strategies. Why? Because it allows you to seep into the minds of your customers and see what they’re doing behind the scenes.

Discover the secret behind Jobs to Be Done (JTBD) research and how it can help you uncover the true motivations driving customer choices. 

Web surveys have become the backbone for eCommerce business success as it’s proven to be an invaluable tool for organisations to gather valuable insights and feedback from their target audience.

Communication plays a pivotal role in engaging with customers in the digital age, and it’s crucial for businesses to understand the impact of their messages.